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The Palestinian Businesswomen’s Association – Asala, was founded in 1997 and registered as a non-profit organization under the current name in 2001. Until 2014, Asala provided both small loans, totalling more than USD 35 million, and non-financial services to female micro-entrepreneurs. Following a change in legislation, Asala has established itself as two separate institutions since then, whereby “Asala for Credit and Development” (Company) delivers financial services and “The Palestinian Businesswomen’s Association – Asala” (NGO) continues to provide comprehensive and needs-based services to marginalized women in the areas of Capacity Building, Access to Markets, and Advocacy and Lobbying.

Success Stories

//Success Stories
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January 2016

Khulood: I am satisfied with my current conditions; however, I want my dreams to come true

Khulood Nimir, 27, from Bidia in Salfeet district, married and has one child. She used to sell clothes from home in Bidia then she took out a loan from Asala Company for Credit and Development [...]